While some reviewers praise the song for its classic pop qualities, others deem it unadventurous by the Beatles’ standards and inconsequential. “ Hello, Goodbye” has traditionally received a varied response from music critics. Due to regulations against lip-syncing in Britain, none of the clips were aired there. The Beatles produced three promotional films for the song, one of which was shown on The Ed Sullivan Show in America. Unimpressed with the composition, Lennon pushed for “ I Am the Walrus” to be the single’s A-side, but McCartney and the band’s producer, George Martin, opted for the more commercial-sounding “ Hello, Goodbye“.
The completed song includes a musical coda, which was improvised by the Beatles when they were recording the track in October 1967. The song originated when, in response to a question from Beatles aide Alistair Taylor about songwriting, McCartney sat down at a harmonium and asked Taylor to say the opposite of whatever he said. McCartney later said that the lyrics take duality as their theme. The single was commercially successful around the world, topping charts in the United States, the United Kingdom, Canada, Australia and several other countries. Backed by John Lennon’s “ I Am the Walrus“, it was issued as a non-album single in November 1967, the group’s first release since the death of their manager, Brian Epstein. “ Hello, Goodbye” is a song by the English rock band the Beatles, written by Paul McCartney and credited to Lennon–McCartney.
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